BA Design & Coding is an innovative new course we have developed to match industry demands within design interactions. The big difference is that this new course has more programming, and interactive skills development built into it, which is something very near and dear to me as an experienced artist, designer, educator, and software developer.

The traditional role of the Designer is to combine art, science, and technology to create tangible, three-dimensional goods and services. At Ravensbourne we have evolved this role is to include using digital tools such as CAD, and 3D printing to allow our young designers to communicate, visualize and analyse ideas in a much more effective way than ever before.

The evolution of digital design processes require designers to learn the computing skills necessary to modify existing tools, and develop their own unique ones that suit their individual practice. In BA Design & Coding we will produce new designers who are equipped to work in the digital world of bits, code, pixels, electronic devices and sensors, alongside the human world of design and the organization of metaphors. Our ambition for the course is to produce skilled, adaptable creative thinkers who are not afraid of a multidisciplinary approach, are adept at working in teams, and who both understand and can apply emerging technologies and processes to user-centred design.